The U.S. company said in a blog post Friday it would give clients more control over where their ads appear on both YouTube, the video-sharing service it owns, and the Google Display Network, which posts advertising to third-party websites.
The announcement came after the U.K. government and the Guardian newspaper pulled ads from the video site, stepping up pressure on YouTube to police content on its platform.
France’s Havas SA, the world’s sixth-largest advertising and marketing company, pulled its U.K. clients’ ads from Google and YouTube on Friday after failing to get assurances from Google that the ads wouldn’t appear next to offensive material. Those clients include wireless carrier O2, Royal Mail Plc, government-owned British Broadcasting Corp., Domino’s Pizza and Hyundai Kia, Havas said in a statement.
Google’s Algorithm Is Lying to You About Onions
Tom Scocca, writing for Gizmodo:
A little under five years ago, I got angry about a piece of fake information, and I decided to do something about it. I was reading a recipe in the New York Times, and the recipe told me, as many, many recipes had told me before, that it would take about 10 minutes of cooking to caramelize onions.
I knew from personal experience that this was a lie. Recipes always said it took 5 or 10 minutes to caramelize onions, and when you followed the recipes, you either got slightly cooked onions or you ended up 40 minutes behind schedule. So I caramelized some onions and recorded how long it really took — 28 minutes if you cooked them as hot as possible and constantly stirred them, 45 minutes if you were sane about it — and I published those results on Slate, along with a denunciation of the false five-to-10 minute standard. […]
Not only does Google, the world’s preeminent index of information, tell its users that caramelizing onions takes “about 5 minutes” — it pulls that information from an article whose entire point was to tell people exactly the opposite. A block of text from the Times that I had published as a quote, to illustrate how it was a lie, had been extracted by the algorithm as the authoritative truth on the subject.
There are quite a few examples of how Google’s massively dropping the ball with their “one true answer” feature.
Google Adds Sharable Location Lists in Maps
Google has launched sharable location lists in Google Maps:
The new feature adds another layer to the already-existing “save” option in Google Maps. Once you pinpoint a desired location, you can hit the “save” button to reveal a number of premade lists including “Want to Go,” “Starred,” and “Favorites.” Then you can choose the list you want the location to live in, or create a new list with a personalized title like “Vacation.” In Google Maps’ menu, you can find all your saved lists in the “Your Places” folder when you want to recall saved locations. Now each list will have a “share” button as well, which lets you grab its link to share with others or share it via different social networks. This should make it easier to share things like favorite restaurants and shopping locations with visiting out-of-town family and the like.
This is a really cool feature. I’ve used apps like Relay and Rego in the past to achieve something similar.
Chrome 56 Adds Native FLAC Support
The next version of Chrome will bring support for the FLAC audio codec directly in the browser.
Chrome 56 is currently in the beta channel and should hit stable in about a week. When released, it will bring support for the FLAC audio codec directly in the browser. This will provide a quick way to play those files, with the Mac being the biggest platform to benefit due to a lack of native support.
Google and Facebook to Ban Fake News Sites From Ad Networks
Facebook and Google have decided to ban fake news sites from using their advertising networks. Again, this seems like something that would have been useful a few months ago, but it’s a good step in the right direction.
Google kicked off the action on Monday afternoon when the Silicon Valley search giant said it would ban websites that peddle fake news from using its online advertising service. Hours later, Facebook, the social network, updated the language in its Facebook Audience Network policy, which already says it will not display ads in sites that show misleading or illegal content, to include fake news sites.
Google Announces “Google Home”
Google has announced their own little device that lives in your home and you speak to and it does things for you, kind of like the Amazon Echo. From, The Verge:
It’s not portable, but the benefit of always being plugged in is that Google can make a more powerful speaker. Quieroz says that it “really fills the room” and that it will have “strong bass and clear highs.” That’s important, because one of the main use cases Google is foreseeing here is listening to music. The Echo isn’t great at that.
I like the idea of these devices being around and helping me with conversions while cooking, or checking basketball scores, or hopefully one day being able to control more home automation — I’m not convinced on them being great music listening devices yet.1
I’ll reserve judgement until I can hear one in person. I do think this is potentially a great podcast speaker.↩