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LATEST ARTICLES - PAGE 10

Behind Spotify’s “Discovery Weekly” Playlists

Jason Tate

Nikhil Sonnad, writing for Quartz, looks at the technology behind Spotify’s “Discover Weekly” playlists.

“We now have more technology than ever before to ensure that if you’re the smallest, strangest musician in the world, doing something that only 20 people in the world will dig, we can now find those 20 people and connect the dots between the artist and listeners,” Matthew Ogle, who oversees the service at Spotify, told me recently. “Discovery Weekly is just a really compelling new way to do that at a scale that’s never been done before.”

Although I am a professed album lover, I think these playlists are the best thing Spotify has been doing recently. It’s the kind of personalization that is only going to get better, and the trick of finding someone that next band they love is going to put me out of business.

Is SoundCloud Worth More Than Spotify?

Soundcloud
Jason Tate

Alex Moazed, writing for TechCrunch, on why SoundCloud may be more valuable than Spotify in the long run:

SoundCloud has a platform business model where its content is created by its network of users, not acquired through licensing deals. For SoundCloud, the more audio producers that join the network, the more listeners will want to join. This increase in users, in turn, incentivizes more creatives to post their music or podcasts on SoundCloud, and the network effects continue to build from there.

In contrast, Spotify is primarily a reseller of music inventory owned by record labels and publishers. It’s simply a distributor for the latest releases, sort of like a Walmart for music streaming. Most of the songs on Spotify you could find on Apple Music, Pandora or another streaming service. As a result, Spotify lacks the network effects that SoundCloud enjoys.

But what if Spotify, or Apple Music (or Facebook, or YouTube), adds in the features that SoundCloud currently provides? Does SoundCloud have a monetization strategy that can scale or do they risk being a just a feature in someone else’s business?

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