Zach Lowe, writing for ESPN:
Elam, a Mensa member, has devoted most of his spare time since 2004 to solving the slog of NBA crunch time. Oklahoma City’s win was remarkable to Elam because the Thunder’s deliberate fouling worked.
Elam has tracked thousands of NBA, college, and international games over the last four years and found basketball’s classic comeback tactic — intentional fouling — almost never results in successful comebacks. Elam found at least one deliberate crunch-time foul from trailing teams in 397 of 877 nationally televised NBA games from 2014 through the middle of this season, according to a PowerPoint presentation he has sent across the basketball world. The trailing team won zero of those games, according to Elam’s data.
I’m not convinced this idea doesn’t make most of the game kind of pointless, but it’s definitely outside of the box.