A bike company in Amsterdam has a pretty genius way of making sure that when they shipped their product it got to their customers in good shape:
Since we started shipping bikes eight years ago, here at VanMoof we’ve struggled to find shipping partners that give our bikes the same obsessive love and care that we do.
Trust us, we’ve tried them all.
The big ones.
The niche ones.
The expensive ones.
The start-up-ey ones.Yet no matter who was doing the shipping, too many of our bikes arrived looking like they’d been through a metal-munching combine harvester. It was getting expensive for us, and bloody annoying for our customers.