A New Spotify Initiative Makes the Big Record Labels Nervous

Ben Sisario, writing at The New York Times:

Over the last year, the 12-year-old company has quietly struck direct licensing deals with a small number of independent artists. The deals give those artists a way onto the streaming platform and a closer relationship to the company — an advantage when pitching music for its influential playlists — while bypassing the major labels altogether.

Although the deals are modest — with advance payments of tens or hundreds of thousands of dollars, according to several people involved — the big record companies see the Spotify initiative as a potential threat: a small step that, down the line, could reshape the music business as it has existed since the days of the Victrola.

This feels inevitable. At some point these digital streaming services will have better algorithms for figuring out what music is not only going to be universally popular but also own the distribution method to help make it so. At that point, what’s the point of a record label?

Spotify Announces Equal Studio Residency Program for Women

Spotify:

In partnership with Berklee College of Music and Electric Lady Studios, Spotify’s EQL Studio Residency will help open the door for emerging female producers and engineers while shining a light on the great work already being done by women in the music industry.

Starting in October, the program will offer three residencies in three different cities: New York, Nashville, and London. During these paid six-month residencies, one participant in each city will work hands-on in our studios and gain access to invaluable networking and mentoring opportunities to further her career.

Spotify Won’t Let Users Block Harassers

Davey Alba, writing at BuzzFeed:

Since at least 2012, Spotify users like Meghan have been asking the music streaming giant for a block feature for a simple reason: Over the years, harassers and abusers have used the service to stalk and intimidate victims. […] A company representative told BuzzFeed News that Spotify “does not have any timeline on plans for a block feature.”

Spotify Offers Managers, Artists Advances to License Music Directly

Hannah Karp, writing for Billboard:

Under the terms of some of the deals, management firms can receive several hundred thousand dollars as an advance fee for agreeing to license a certain number of tracks by their independent acts directly to Spotify. Then, in at least some cases, the managers and acts stand to earn 50 percent of the revenue per stream on those songs on Spotify. That’s slightly less than the 54 percent of revenue the major record labels in the U.S. get per stream, on average, according to Billboard’s calculations, but major-label artists and their managers typically receive only 20 percent to 50 percent of the label’s share, depending on an act’s individual royalty rates, and don’t usually get to own their master recordings.

Spotify Removes ‘Hate Conduct’ Provision From New Content Policy

Dan Rys, writing at Billboard:

Three weeks after Spotify announced a new policy regarding hate content and hateful conduct on its service, the company is walking back one of its most controversial provisions. In a blog post published today (June 1), the company said it was moving away from its “hateful conduct” provision, which had led to the service removing the music of R. Kelly, XXXTentacion and Tay-K from its editorial and algorithmic owned and operated playlists.

Cowards.

“We created concern that an allegation might affect artists’ chances of landing on a Spotify playlist and negatively impact their future,” the post reads. “Some artists even worried that mistakes made in their youth would be used against them. That’s not what Spotify is about.”

Not what Spotify is about? Hm, well, maybe it should be.

Spotify Plans to Change Content Policy, Again

Lucas Shaw, writing at Bloomberg:

Facing a rebellion among artists and even some of its own employees, Spotify Technology SA will partially walk back a move to punish musicians for their personal misconduct.

The music-streaming giant has told artists, managers and record-label executives that it will eventually restore songs by XXXTentacion to playlists, according to people with knowledge of the matter. The company’s top executives are talking to the music industry and civil-rights activists about how and when to adjust its rules in a manner suitable to both sides.

I stopped being surprised when companies show their spineless side a long time ago, but this is some eye-rolling bullshit right here. You can choose what kind of platform you want to be and when you are the size of Spotify you can choose how you want to wield your editorial-power.

Spotify Removes R. Kelly From Playlists

Spotify has a “Hate Content & Hateful Conduct Policy” that states:

We don’t censor content because of an artist’s or creator’s behavior, but we want our editorial decisions – what we choose to program – to reflect our values. When an artist or creator does something that is especially harmful or hateful (for example, violence against children and sexual violence), it may affect the ways we work with or support that artist or creator.

As of today they’ve used this policy to remove R. Kelly and XXXTentacion from their playlists. A Spotify spokesperson told Billboard:

We are removing R. Kelly’s music from all Spotify owned and operated playlists and algorithmic recommendations such as Discover Weekly. His music will still be available on the service, but Spotify will not actively promote it.

Good.

Spotify and Hulu Team Up for Joint $12.99 Plan

Janko Roettgers, writing for Variety:

Hulu and Spotify unveiled a new subscription bundle for avid streaming fans Wednesday: The plan, “Spotify Premium, now with Hulu,” combines a full Spotify a la carte subscription with Hulu’s entry-level on-demand service for $12.99 per month.

Bought individually, both plans would have a combined price tag of close to $18. The new bundle is initially available only to existing Spotify Premium subscribers in the U.S., who also get a chance to try out Hulu for three months for just 99 cents.

You can sign up here.

Spotify Goes Public

Spotify went public today. Market Watch has some of the numbers:

The stock’s first trade was at $165.90 at 12:43 p.m. ET for 5.7 million shares, according to FactSet, or 27% above the reference price of $132. The stock then rose to an intraday high of $169, before falling to a low of $148.48. The stock was recently 9.8% below its opening price in afternoon trade.

Spotify Is Killing Song Titles

Michael Tauberg, writing on Medium:

With the death of record stores, radio, and to a lesser extent, iTunes, the unit of music delivered to customers has shrunk. From the album, to the song, to now, the stream, music has been disentangled from it’s larger context. As such, we would expect that the names of albums and songs are uncorrelated to their musical success. One way to measure this is the number of unique words in a song title. Although there does appear to be an art to naming a hit song (or say book), the longer tail of music means more random song titles chosen by artists instead of record executives.

An interesting dive into music data.

Spotify Testing Voice Control of App

Spotify is testing voice control of their iOS app. Casey Newton of The Verge got a chance to try it out:

Tap it and you’ll get a brief walkthrough of the search feature, which is currently available only in English. After giving Spotify access to your phone’s microphone, you can tap the mic icon and speak your command. If Spotify understands you, it will begin playing the song, artist, album, or playlist you want.

Apple Music on Track to Overtake Spotify in U.S. Subscribers

The Wall Street Journal:

Apple Inc.’s streaming-music service, introduced in June 2015, has been adding subscribers in the U.S. more rapidly than its older Swedish rival—a monthly growth rate of 5% versus 2%—according to people in the music business familiar with figures reported by the two services. Assuming that pace continues, Apple will overtake Spotify in the world’s biggest music market this summer.

Interesting.

Spotify Launches Spotlight, a Multimedia Take on Podcasts

Megan Farokhmanesh, writing for The Verge:

Spotify announced today that it’s expanding its audio slate to include “visual podcasts” about news, politics, and entertainment. These shows, available in playlist form, will feature a multimedia component that includes text, video, and photos as part of a new format that Spotify is calling “Spotlight.”

Meh, I listen to podcasts while doing other things and have my phone in my pocket, not sure I need “multimedia content” with my podcasts. Spotify should instead open up their directory of podcasts to everyone. The beauty of podcasting is that virtually anyone can do it and share it with the world through an RSS feed. Spotify’s podcast section shuts out thousands of independent publishers.