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Month: August 2017

Tesla Working on Own Streaming Service?

Tesla
Jason Tate

Fred Lambert, writing for Electrek:

A friend of the site and Tesla tinkerer known as Green, who brought us Tesla’s new maps and navigation engine and the Autopilot debugging mode, has found a new client in Tesla’s most recent updates for the new streaming service.

It’s called ‘TTunes’, which could likely only be a placeholder name for the actual service.

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Brand New Top the Charts

Brand New
Jason Tate

It’s official: Brand New have the number one album in the country.

Rock band Brand New nabs its first No. 1 album on the Billboard 200 chart as Science Fiction starts atop the tally with 58,000 equivalent album units earned in the week ending Aug. 24, according to Nielsen Music. Of that sum, 55,000 were in traditional album sales. The set was released Aug. 18 through the band’s own Procrastinate! Music Traitors label, and is the first album from the band in nearly eight years.

What an absolute delight to see. I told the story on the last podcast about when I first started writing about this band and I truly never thought I’d see them top the charts like this. Incredible. Congratulations to the band and their team. If this ends up being their last album, the years of building a hyper-dedicated fanbase and releasing fantastic music pays off with this special honor.

Taylor Swift’s Gamification of Ticket Sales

Taylor Swift
Jason Tate

HitsDailyDouble:

“Taylor Swift Tix,” her newly unveiled promo with Ticketmaster, requires you to register on TaylorSwift.com to put you on a wait list for tickets. You can then pre-order the album, share her pitch on social media.

You can buy the album at different retailers and get a boost each time, with a limit of 13 items to boost your chances (or spend the same amount on StubHub—not that we’re endorsing such a gambit). And if you buy a CD or a T-shirt—or multiple albums and merch—from her site, each buy ups you in the queue for tickets. But it doesn’t actually guarantee that you’ll get them.

In essence, Swift’s strategy leaves open the option for a bundle at some point closer to release date without cannibalizing her Target exclusive or iTunes now.

This entire strategy for selling tickets, and boosting album sales, is fascinating to me. The gamification of music. It’s kinda brilliant.

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