Doritos and Marvel have teamed up to release bags of chips that will play the Guardians of the Galaxy soundtrack:
The custom bags will be available for consumer purchase on April 28 via Amazon.com/Doritos while supplies last. On May 5 — the release date for the second installment in the Guardians franchise — Doritos will also host Rock Out Loud pop-up recording booths in New York and Los Angeles. Fans will get the chance to sing one of the Marvel/Hollywood Records soundtrack’s classic tunes. In addition, they’ll have the opportunity to win various prizes, including the custom cassette player replica Doritos bags, concert and other event tickets and free bags of Doritos.
The cheese dust makes the music sound “warmer.”