Why Pabst Blue Ribbon Could Go Extinct

Clint Rainey, writing at Grubstreet:

For years, Pabst has outsourced its beer-making to MillerCoors, a relationship that has suddenly gone sour. The two companies are locked in a half-billion-dollar court battle that, some say, could spell the end of PBR, as well as many other beer brands that Pabst owns. Pabst currently pays MillerCoors nearly $80 million a year to brew its beer; MillerCoors says that, after 2020, it may no longer have the necessary resources available, and is threatening to let the contract expire unless Pabst agrees to a fee that’s closer to $200 million per year, an amount that Pabst contends would “bankrupt us three times over.”