Frank Iero sat down with Seton O’Conner and talks a little about that My Chemical Romance teaser trailer that caused pandemonium a few years ago:
We wanted to do a 10-year anniversary release of it, and we had some demos left over and some songs that didn’t make the record and we were like, ‘Oh, cool. We’ll put it all together.’ Every year, we meet and have a barbecue kind of thing. We’ll have the barbecue, kids will hang out and we’ll discuss business for the next year. And we were like, ‘Oh, that would be really cool. We should do a little teaser trailer for it. Alright, that’s what we’ll do.’ So, we told the lady what we wanted, and they made this trailer, and we released it. And all of a sudden we were like, ‘Oh, wait. Everyone’s real confused.’