Spotify Planning More Expensive Subscription Tier

The Verge:

Spotify is reportedly planning to include lossless audio streaming in a new, more expensive subscription tier codenamed “Supremium” internally, according to Bloomberg. The lossless streaming feature was first announced in February 2021 as “Spotify HiFi,” but is still yet to release over two years later. Bloomberg reports that the new more expensive plan could release later this year, initially in non-US markets. 

The pricing of Spotify HiFi has been a source of much speculation in the years since its announcement, especially after competitors Amazon Music and Apple Music started offering lossless streaming as part of their standard plans at no additional charge. Bloomberg reports that Spotify delayed the release of HiFi after Amazon and Apple’s announcements.

Spotify Redesigns Home Screen

The Verge:

Spotify is redesigning the core homescreen of its app, trying to make it easier for users to find new stuff to listen to — and watch. The new design goes heavy on imagery and vertical scrolling, turning your homescreen from a set of album covers into a feed that much more closely resembles TikTok and Instagram. As you scroll, Spotify is also hoping to make it easier to discover new things across the Spotify ecosystem.

The new look, which Spotify just announced at its Stream On event, is clear evidence of the kind of company (and product) Spotify wants to be. Over the last few years, it has invested heavily into podcasts, audiobooks, live audio, and more, all in an attempt to be more than just a music app. The company also wants to be a home for creators: Spotify CEO Daniel Ek told The Verge in 2021 that he hoped to have more than 50 million “audio creators” on the platform. Spotify has also pushed for years to make video podcasts happen and is now largely watching as YouTube pulls it off.

Uh, pass.

Spotify HiFi Was Announced Two Years Ago — Where Is It?

Chris Welch, writing for The Verge:

At this point, it’s fair to assume that something went wrong with Spotify HiFi. Two years ago today, during the company’s Stream On event, Spotify announced a new streaming tier that would let customers enjoy lossless, CD-quality audio from the leading subscription music service. 

Spotify felt the news was worthy of some star power and filmed a promotional video for HiFi with Billie Eilish and Finneas. It remains on the company’s YouTube page, and you can still read the blog post saying upgraded sound would arrive “later this year” — meaning by the end of 2021.

Universal Music in Talks With Big Platforms to Overhaul Streaming Model

Financial Times:

Universal Music Group is in talks with big streaming platforms to overhaul the industry’s economics and direct more money towards artists, according to people familiar with the matter. The shake-up, which stands to revolutionise the way musicians make money, comes as the world’s largest music company is increasingly concerned about the proliferation of songs on platforms such as Spotify, where 100,000 new tracks are being added each day.

The industry is also contending with growing manipulation of the system, including using bots to inflate listening figures and the uploading of 31-second clips that are just long enough to qualify as a “play”.

Spotify Purchases Heardle

Spotify:

We see Heardle as more than a trivia game: It’s also a tool for musical discovery. Playing Heardle might just help you to rediscover old tracks you may have thought you’d forgotten, discover amazing new artists, or finally put a title to that wordless melody you’ve had caught in your head forever. 

Spotify Tests Letting Artists Promote NFTs on Their Profiles

Stuart Dredge, writing for Music Ally:

Artists can already promote merch and tickets on their Spotify profiles. Now the streaming service is testing a feature that will let them also promote their NFTs.

Steve Aoki and The Wombats appear to be two of the artists taking part in the test, both of whom have been among the early adopters of NFTs. The test is currently running for ‘select’ users of Spotify’s Android app in the US, who will be able to preview NFTs on the artists’ profile pages. They will then be able to tap through to view and buy them from external marketplaces.

🙄

Spotify Closes Russian Office

Variety:

Spotify has taken several steps in response to Russia’s military attack on Ukraine, including closing its offices in Russia “indefinitely.”

The company is not disabling access to its service within Russia. “We think it’s critically important to try to keep our service operational in Russia to allow for the global flow of information,” a Spotify representative said in a statement provided to Variety.

Like other internet platforms, Spotify has restricted the discoverability of Russian state-affiliated content on the streaming audio service. In addition, the company has removed all content from Kremlin-backed outlets RT and Sputnik from Spotify’s platform.

When We Were Young Playlist

Playlist

Craig Manning, yes the same one, writing at Billboard:

Announced earlier this week, the aptly named live music extravaganza will bring together 65 bands from across the emo/pop-punk/post-hardcore/metalcore galaxy, most of which found prominence in the early 2000s. The lineup, which includes all your favorites from My Chemical Romance to Avril Lavigne to Boys Like Girls to The Starting Line to Glassjaw, invites attendees to grab their iPods, don their skinny jeans and Warped Tour T-shirts, and step back about 20 years. […]

Whether you’re doing your homework to get prepped for the When We Were Young festival or just looking to lose yourself in sweet nostalgia for a few hours, consider this playlist the perfect way to ring in your weekend.

Check out the playlist on Spotify.

Read More “When We Were Young Playlist”

Spotify Partners With Shopify

Todd Spangler, writing for Variety:

Spotify on Wednesday announced a new partnership with ecommerce provider Shopify to let artists list merchandise directly on their profiles on the audio-streaming giant’s platform.

Any artist globally can already link to their Shopify store if they have one from their Spotify profile. But now Spotify users will see featured product listings from Shopify on the service; during the initial beta period, Shopify merchandise will only be visible to Spotify listeners in five countries: the U.S., Canada, Australia, New Zealand and the U.K.

To set up their virtual merch tables, Spotify artists must have a Shopify account. Shopify’s pricing plans range from $29/month for a basic ecommerce package up to $299/month for an “advanced” tier that includes enhanced reporting. Shopify is offering a 90-day free trial to all Spotify artists signing up for the first time.

A Cool Now Playing Widget for Your Desktop

Apps

Beautiful Pixels:

Sleeve is a beautifully crafted app for macOS that displays your currently playing track as a tiny widget on your Desktop. Made by Hector Simpson and Alasdair Monk from Replay, it works with Apple Music or Spotify and comfortably lives on your desktop without getting in your way. We’ve only been playing around with it for a day, but can confidently say that Sleeve is the ultimate example of a really polished and delightful app.

Sleeve shows the album artwork, track name, artist name, and album name on the Desktop. It’s not an interactive widget, so you can’t control playback using Sleeve (not that we want to). It works natively with the Apple Music and Spotify apps and doesn’t require your account details.

Sleeve is $5 and available here.

Streaming Music Payouts

This breakdown from Nick Heer about music streaming payouts touched on a point I think about often:

I get millions of songs for my $10 per month. In about the same timeframe in 2009, I also added Burial’s “Untrue” to my library. I have played the thirteen songs on that album 684 times in total, leading to an estimated payout of $6.84. My CD copy of that album probably cost $15, of which William Bevan probably earned just a few pennies. Apple Music obviously has not existed since 2009 but, if it had, I cannot work out how much less artists would have made if I had streamed all of my music instead of buying physical copies.

Somehow, we are still paying just $10 per month for music in an era where streaming must be paired with live performance to have any hope of generating an income for an artist, all the while fighting the paradox of streaming music, and artists are still getting screwed in the middle of all of it. There would not be a music industry without music, but the industry gets all of the money while musicians still have to fight for scraps.

Spotify Acquires Live Audio App Locker Room

The Verge:

Spotify has invested heavily in prerecorded podcast content, and now, the company is looking to host live audio conversations. The platform announced today that it’s acquiring Betty Labs, the company behind the live sports audio app Locker Room. Spotify didn’t disclose how much it spent on the purchase. 

As a result of the acquisition, Locker Room will stay live in the App Store but will be rebranded with a different name in the future on iOS and, eventually, Android with a broader focus on music, culture, and sports content. Spotify says it sees live audio as ideal for creators who want to connect with audiences in real time, whether that’s to premiere an album, host a question and answer session, or possibly even perform.