The (Not So) Annual State of Chorus.fm

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I have a reoccurring reminder to reflect on the state of Chorus at least once a year. The idea is to pull all the numbers together, get an idea of how things are going, and make plans for the future of the website. I realized today that I hadn’t done this since 2021.

So, it was a morning of looking at spreadsheets. And I see a few obvious trends. The first is that the cost of running the website has increased. The most significant cost increase comes from our hosting provider unilaterally hiking prices 20% in April after being bought by another company. Cool. Second, the online advertising industry (already tenuous at best) has yet to recover to pre-pandemic levels. I charted the last two years, and we’re continuing to trend downward.

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