Perell highlights the fatal flaw of optimization—what’s it all for? What’s the point of better health if you have no one to spend it with? What’s the point of being sexy if you aren’t having sex? What’s the point of living forever if you have nothing to live for? We need a push toward “unoptimization” as Tim Denning calls it, to solve this. Because we aren’t machines. We aren’t pins in a pin factory. We are people. And people don’t need optimization. If you’re a manufacturer trying to make millions of products or a search engine trying to answer billions of queries, you need optimization. But if you’re an individual trying to live a good life, you don’t. What you need is purpose, fulfillment, and connection. Yes, you also need good health, a good career, and good prioritization of your time. But these pursuits shouldn’t consume your every waking hour.
I think I needed to read this right now.
