Why Music Isn’t a Top-Two Category on Patreon (Yet)

I found this conversation between Wyatt Jenkins, SVP of product at Patreon, and Cherie Hu of the Water & Music podcast absolutely fascinating:

So what Patreon is is a membership platform. And what that means as a patron, as someone who is a fan of a musician, is you are a part of that tribe. You have an inside view, you get the merch first, you get to understand what songs are coming out later, you can have creative input — those are all the kinds of things that happen in a membership that’s fundamentally different than a subscription. Back to what we’re trying to define here: we are defining membership on the web as a way to deliver really unique value to fans.

They do a deep dive into the music industry, where it’s going, and how musicians could better use platforms like Patreon to build meaningful connections with fans.

PVRIS – “Hallucinations” Video

PVRIS

PVRIS have dropped a video for their new song “Hallucinations.” The band also talked to Alt. Press about the new song and what’s coming next:

Gunn assures that more new PVRIS music is “guaranteed” to come within the next year. “It’s just a matter of when,” she says. “Absolutely within the next year. There’s a lot of new stuff coming.” As per usual, these songs will demonstrate that trademark PVRIS diversity. “No one song is going to be similar to the other,” Gunn says. “So [fans should] keep their ears peeled for a few different flavors.”

The band will release a new EP on October 25th, and a full-length early next year. The song is also up on all streaming services.

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