Devin Faraci, writing about the difference between “best” versus “favorite”:

So the next time you see a list of someone’s favorite movies, instead of jumping right to why they’re wrong or asking the perennial irritating asshole question “What, no love for ______?”, try instead to have a conversation about why those films got picked. That’s a great discussion to be had, whether it’s directly with the person making the list or whether it’s you trying to understand an artist’s tastes and how they influence his or her work. And it’s always great for you, as a grown up thinking person, to be able to explain why you like stuff – why things are your favorites – beyond “My dad showed it to me when I was 7.”

Amen.

Christine Birkner, writing for AdWeek, about how if you’re a business and you tweet about the Olympics you may get in trouble (emphasis mine):

While individuals, news media and official sponsors are generally free to post about the games and athletes during the Olympics, other businesses and brands are essentially locked out from anything close to a direct discussion.

Summarizing its many brand restrictions, which you can see detailed below, the USOC warns businesses: “Do not create social media posts that are Olympic themed, that feature Olympic trademarks, that contain Games imagery or congratulate Olympic performance unless you are an official sponsor as specified in the Social Media Section.”

Oh come on.