The Pursuit of Tone Featuring Tom DeLonge

Tom DeLonge

The trailer for Ernie Ball’s The Pursuit of Tone featuring Tom DeLonge has been released.

Experience the stories behind Tom’s early influences in the San Diego skate scene to his sonic evolution from Blink 182 to Box Car Racer and Angels and Airwaves as well as his passion for film, novels, animation and constant artistic exploration.

The 90 minute documentary premieres August 19th at 8pm et/pt exclusively on Audience Music.

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Spotify Rolls Out Programmatic Ad Buying

Matthias Verbergt, writing for The Wall Street Journal:

Swedish music-streaming company Spotify AB on Wednesday launched programmatic ad buying for all its markets, allowing advertisers to target its 70 million nonpaying users by age, gender, genres and playlists in real time […] such as listeners who are commuting, working out, dining, dating, partying or relaxing.

Nothing says “great date night” like an advertiser breaking into your playlist to sell you something.