Miles Klee, writing for Rolling Stone:

In a white paper examining more than 24,000 posts and 18,000 accounts across 14 digital platforms between Oct. 4 (the day after The Life of a Showgirl came out) and Oct. 18, shared first with Rolling Stone, the firm concluded that just 3.77 percent of accounts drove 28 percent of the conversation around Swift and the album during that period. This cluster of evidently coordinated accounts pushed the most inflammatory Swift content, including conspiracy theories about her supposed Nazi allusions, callouts for her theoretical MAGA ties, and posts that framed her relationship with fiancé Travis Kelce as inherently conservative or “trad,” with all of this framed as leftist critique.